The University of Sheffield – Urban Flows Observatory.

Summary.

We were delighted when the Urban Flows Observatory team commissioned us to design vehicle wraps for two of their mobile sensing units, Morca (Mobile Radio Cataloguing vehicle) and Marvel (Multi-spectral Advanced Research Vehicle).  

Morca conducts surveys of the use of radio networks in urban environments for things such as mobile phones, Wi-Fi and the emerging area of the Internet of Things (IoT), whilst Marvel collects data to enable the production of multi-spectral 3D surface maps of the built environment.

What we did.

  • Mobile sensing unit brand identity design
  • Vehicle vinyl graphics design

The design work for our vehicles is exceptional and has meant that we’ve been able to raise the profile of our work, making greater impact when attending outreach events. I was particularly pleased with the process we went through to adapt and agree the designs to best reflect our work.

Steve Jubb

Chief Technical Officer, The University of Sheffield

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